4-6-2017
Contact: Ryan Windley, Marketing | ryan@ryanwindley.com | 801-430-8181
Wild Valley Farms | www.wildvalleyfarms.com
FOR IMMEDIATE RELEASE
WOOL: THE NEXT BIG DISCOVERY IN ORGANIC FERTILIZER
CROYDON, UTAH: April 6, 2017 – Wool has been around since Biblical times, shorn from sheep to create yarn and fabric for centuries. But only recently has wool been used commercially has an organic fertilizer, providing plants with vital nutrients such as nitrogen that are essential building blocks for healthy plants.
“Quite simply, wool is nature’s perfect fertilizer,” states Albert Wilde, owner of Wild Valley Farms based in rural northeastern Utah. “Wool is one-hundred percent natural and organic. You won’t find lab-created ingredients with unpronounceable names in our product…only wool.”
Wilde knows wool. He comes from a long-line of sheep ranchers, dating back to the late 1800s when his family helped settle Croydon in a remote section of Morgan County. He grew-up on the family ranch tending to the sheep from an early age. Currently, he lives in the same ranch house that has been in his family for three generations, with his wife Karen and their six sons.
It was Karen who helped spark the idea to mix wool in with potting soil.
“Summers can be hot and dry in Croydon, and my wife was telling me how she needed to water the potted plants around the outside of the house every day to keep them from burning up,” commented Wilde. “That’s not a big deal when you’re home every day, but it presents a problem when you want to leave on vacation for a week.”
Wilde knew wool retained moisture, so he mixed in some waste wool from the ranch into the soil of the plants. Both he and Karen were pleasantly surprised at how well the plants grew.
“I was quite confident the wool would help the soil retain moisture,” said Wilde, reflectively. “But what had not occurred to me until a few weeks later was how the nitrogen from the wool was feeding the plants like fertilizer does.”
It didn’t take long for Wilde to realize he had a marketable product on his hands. Research and development resulted in the creation of Water Wise Wool Pellets, for which he co-owns the patent with a commercial grower.
“We have a one-hundred percent organic product that is made from waste-wool of sheep grown in the United States,” stated Wilde, proudly. “The wool pellets act as a slow-agent fertilizer, releasing nutrients into the soil from day one up to six months. It’s amazingly simple yet revolutionary for reducing water consumption and increasing nutrition for plants.”
Wool pellets are available for purchase for plant lovers ranging from home gardeners to large-commercial farmers. They currently retail for $8.99 for an 8 oz size bag at many local nurseries and plant suppliers in northern Utah. Wool pellets are also available for purchase online at www.wildvalleyfarms.com.
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Contact: Ryan Windley, Marketing | ryan@ryanwindley.com | 801-430-8181
Wild Valley Farms | www.wildvalleyfarms.com
FOR IMMEDIATE RELEASE
WOOL: THE NEXT BIG DISCOVERY IN ORGANIC FERTILIZER
CROYDON, UTAH: April 6, 2017 – Wool has been around since Biblical times, shorn from sheep to create yarn and fabric for centuries. But only recently has wool been used commercially has an organic fertilizer, providing plants with vital nutrients such as nitrogen that are essential building blocks for healthy plants.
“Quite simply, wool is nature’s perfect fertilizer,” states Albert Wilde, owner of Wild Valley Farms based in rural northeastern Utah. “Wool is one-hundred percent natural and organic. You won’t find lab-created ingredients with unpronounceable names in our product…only wool.”
Wilde knows wool. He comes from a long-line of sheep ranchers, dating back to the late 1800s when his family helped settle Croydon in a remote section of Morgan County. He grew-up on the family ranch tending to the sheep from an early age. Currently, he lives in the same ranch house that has been in his family for three generations, with his wife Karen and their six sons.
It was Karen who helped spark the idea to mix wool in with potting soil.
“Summers can be hot and dry in Croydon, and my wife was telling me how she needed to water the potted plants around the outside of the house every day to keep them from burning up,” commented Wilde. “That’s not a big deal when you’re home every day, but it presents a problem when you want to leave on vacation for a week.”
Wilde knew wool retained moisture, so he mixed in some waste wool from the ranch into the soil of the plants. Both he and Karen were pleasantly surprised at how well the plants grew.
“I was quite confident the wool would help the soil retain moisture,” said Wilde, reflectively. “But what had not occurred to me until a few weeks later was how the nitrogen from the wool was feeding the plants like fertilizer does.”
It didn’t take long for Wilde to realize he had a marketable product on his hands. Research and development resulted in the creation of Water Wise Wool Pellets, for which he co-owns the patent with a commercial grower.
“We have a one-hundred percent organic product that is made from waste-wool of sheep grown in the United States,” stated Wilde, proudly. “The wool pellets act as a slow-agent fertilizer, releasing nutrients into the soil from day one up to six months. It’s amazingly simple yet revolutionary for reducing water consumption and increasing nutrition for plants.”
Wool pellets are available for purchase for plant lovers ranging from home gardeners to large-commercial farmers. They currently retail for $8.99 for an 8 oz size bag at many local nurseries and plant suppliers in northern Utah. Wool pellets are also available for purchase online at www.wildvalleyfarms.com.
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